Auburn University has become one of the first universities to have its own social networking Web site.
It's called "Auburn Family" and it is designed to inform and connect current and prospective students , alumni, faculty, staff, parents and friends.
The site which can be accessed at http://family.auburn.edu/, allows users to manage their personal profile, upload Auburn-related photos, blogs and videos, set status updates and communicate with other members via their "comments wall" or direct messaging. The site also features current news stories about Auburn University from students' perspectives.
The network is visible to all but those wishing to contribute must register.
"It's the Facebook model taken to a different level," said Auburn's Director of Communications, Mike Clardy.