Authorities have identified the Phenix City man killed in an accident this morning as 33-year-old Jeremy Swift.
He was fatally injured at 16th Street when a Chevrolet 3500 pickup truck backed over him as he tried to give the driver directions from behind the vehicle, said Russell County Coroner Arthur Sumbry Jr.
Friends and family have said Swift owned Swift Home Solutions, an around-the-clock home repair company.
Swift was rushed to The Medical Center in Columbus, where a doctor pronounced him dead at 9:18 a.m., Sumbry said.
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The coroner said Swift was in a car when he saw the truck backing up, and he got out to run behind the truck and give directions.
Such accidents are reminders that drivers and those giving them directions should keep each other in sight, the coroner said.
This story was corrected Friday at 11 a.m. Swift owned and operated Swift Home Solutions.