If you want to see how not to handle a crisis, watch video of the Jim Tressel and Ohio State University press conference from Tuesday night.
The press conference was held to announce ''punishment'' — if you can call it that — for Tressel, the school's football coach.
Yahoo! Sports reported earlier this week that Tressel received an e-mail last April that some of his players were selling signed jerseys, etc., to a tattoo shop owner in exchange for tattoos. The e-mail came from an attorney letting Tressel know that the activities of the players had come to light during a federal investigation of the tattoo shop owner.
As we have seen with numerous other cases, including Georgia's AJ Green, players selling their jerseys, rings, etc., is an NCAA violation.
So what did Tressel do with that information.
Did he tell his boss? No. Did he confront the players or suspend them? No. Did he tell the school's NCAA compliance monitor? No.
He sat on the information and did nothing.
When the players' wrongdoing finally came to light in December, the players were allowed to play in the Sugar Bowl but suspended for the first five games in the 2011 season. That they were allowed to play in the Sugar Bowl was a decision by the NCAA. That was a joke of a punishment.
Ohio State's punishment of Tressel is also a joke. He is suspended for the first two games of the upcoming season. The Buckeyes play Akron and Toledo — two teams that don't have any business being on Ohio State's schedule to begin with. The school also fined Tressel $250,000. For a coach making around $4 million a year, that is just a slap on the wrist.
Tressel said he was worried about interfering with a federal investigation as to why he didn't come forward and tell his boss about the e-mail he received. He also said he didn't think less of himself after all this.
This is the time Tressel needs to keep quiet. Every time he opens his mouth and says stuff like that, he just looks even worse.