Starbucks unveils its secret menu in Columbus and you could win $25K
Mystery solved. Starbucks released its (not-so-secret) secret menu Monday, July 14, for rewards members on the app.
In years past, Starbucks’ favorites and special recipes were only shared online, but now the new creations are in the palm of your hand, just a tap away.
What’s a “secret menu?”
The secret menu is a collection of fan-favorite, off-the-menu drink customizations that have circulated on social media and blogs for years. These drinks are made by mixing and matching flavored syrups, toppings and base beverages in cool and unique ways that aren’t listed on the regular menu.
Starbucks has now made these delicious experiments officially accessible through the app’s “Offers” tab, allowing customers to order them easily without the complicated explanations and customization to the barista.
Starbucks 2025 secret menu
At launch, the secret menu features four specially crafted drinks:
Cookies on Top: A Cold Brew with two pumps of vanilla syrup, topped with Vanilla Sweet Cream Cold Foam and cookie crumble.
Dragonfruit Glow-Up: A Mango Dragonfruit Lemonade Refresher blended with peach juice and finished with Vanilla Sweet Cream Cold Foam.
Lemon, Tea & Pearls: A refreshing blend of black tea and lemonade with raspberry-flavored popping pearls added for a fun twist.
Just Add White Mocha: An Iced Brown Sugar Oatmilk Shaken Espresso enhanced with two pumps of White Chocolate Mocha Sauce and topped with Vanilla Sweet Cream Cold Foam.
To order in the app, navigate to the “Offers” tab, select the secret menu drink, and add it to the cart with all customization pre-loaded for a seamless experience.
You could win $25,000
Alongside the menu launch, Starbucks wants customers and employees to submit their own secret menu drink creations in a contest running from Monday, July 14, to Monday, July 20.
Four finalists will receive $5,000 each and their their drinks featured on the secret menu in the app from August 18 to August 25 for fans to vote on.
Fans then get to vote on their favorite finalist via Starbucks’ Instagram between Monday, Aug. 18, and Wednesday, Aug. 20, and the winner gets the grand prize of $25,000.
What’s your favorite Starbucks order? Send me your pics via email me at srose@ledger-enquirer.com or find me on social media.